Nutrilite partnered with YouFind for Facebook maintenance from February 2015. YouFind has been supporting client on page monitoring, content development, campaign/mini game development.
YouFind helps Nutrilite to reinforce the brand image of “Full nutrition supplement”, “No.1 world supplement brand”. Wall posts fully delivered brand information and created brand advocates which were produced based on foresaid angles, to drive engagement from target audience. Customized video feed format (4-panel) was implemented and received good feedbacks from users.
Near 1,700 new fans has been drawn to Nutrilite Fanpage within 3 months, and higher post engagement rate is maintained.
Founded in 1974, Amway Hong Kong is the pioneer market established in the Far East by Amway. Amway is also the first company to successfully introduce the concept of direct selling to Hong Kong. Like most Amway success stories, the Hong Kong operation had a modest beginning, with a staff of just four people. Today, Amway employs around 140 people with over 120,000 Distributors and Privileged Customers. Amway Hong Kong has grown rapidly over the past years and established a significant role in the local direct selling industry.
Amway aims at providing new products that suit the taste of customers, which originates from their care for the needs and expectations of people. The group is keen on exploring potential new markets and inventing new products.