{"id":6390,"date":"2025-07-04T16:46:16","date_gmt":"2025-07-04T08:46:16","guid":{"rendered":"https:\/\/www.youfind.hk\/cn\/?p=6390"},"modified":"2025-07-04T17:20:48","modified_gmt":"2025-07-04T09:20:48","slug":"how-to-use-google-analytics","status":"publish","type":"post","link":"https:\/\/www.youfind.hk\/cn\/blog\/how-to-use-google-analytics.html","title":{"rendered":"\u6574\u5408Google Analytics 2025\u4e94\u5927\u66f4\u65b0\uff1a\u5b66\u8bc6\u6570\u636e\u5206\u6790\u4e00\u7bc7\u6587\u5c31\u591f\uff01"},"content":{"rendered":"\n<figure class=\"wp-block-image aligncenter\"><img src=\"\/\/china-cms.oss-accelerate.aliyuncs.com\/5676af12c443472d\/how-to-use-google-analytics.jpg?x-oss-process=image\/format,webp\/quality,q_100\" alt=\"\"\/ loading=\"lazy\"><\/figure>\n\n\n\n<p>\u622a\u81f33\u6708\uff0cGoogle Analytics 2025\u5e74\u53d1\u5e03\u4e865\u9879\u66f4\u65b0\uff0c\u4ee4\u6570\u636e\u66f4\u5168\u9762\u3002\u4ee5\u4e0b\u5c06\u4f1a\u8bb2\u89e3\u8fd9\u4e9b\u65b0\u529f\u80fd\uff0c\u5e76\u63d0\u4f9b\u5b9e\u7528\u7684\u64cd\u4f5c\u6307\u5357\uff0c\u5e2e\u52a9\u4f60\u66f4\u6709\u6548\u7387\u5730\u89e3\u8bfb\u6570\u636e\u3001\u5b8c\u5584\u8425\u9500\u7b56\u7565\u3002<\/p>\n\n\n\n<h3>\u5982\u4f55\u4f7f\u7528Google Analytics\uff1f\u638c\u63e12025\u5e74\u4e94\u5927\u65b0\u529f\u80fd<\/h3>\n\n\n\n<p>\u6700\u65b0\u4e00\u6b21\u66f4\u65b0\u662f\u57283\u670820\u65e5\u53d1\u5e03\uff1a<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><td>\u53d1\u5e03\u65e5\u671f<\/td><td>\u65b0\u529f\u80fd<\/td><\/tr><tr><td>3\u670820\u65e5<\/td><td>\u65b0\u589e\u6ce8\u89e3\u529f\u80fd<\/td><\/tr><tr><td>3\u670812\u65e5<\/td><td>\u62a5\u544a\u8868\u683c\u65b0\u589e\u767e\u5206\u6bd4\u6570\u503c<\/td><\/tr><tr><td>2\u67083\u65e5<\/td><td>\u7b80\u5316\u6c47\u5165\u8d39\u7528\u8d44\u6599\u6d41\u7a0b<\/td><\/tr><tr><td>1\u670821\u65e5<\/td><td>\u5728 Google Analytics \u8d44\u6e90\u4e2d\u590d\u5236\u62a5\u8868\u548c\u63a2\u7d22<\/td><\/tr><tr><td>1\u670813\u65e5<\/td><td>\u540c\u610f\u58f0\u660e\u8bbe\u5b9a\u4e2d\u5fc3<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h3>Google Analytics 2025\u65b0\u529f\u80fd\uff1a1. \u6ce8\u89e3\u529f\u80fd\uff08Annotations\uff09<\/h3>\n\n\n\n<p>\u6ce8\u89e3\u529f\u80fd\u662f2025\u5e74Google Analytics\u6700\u5b9e\u7528\u7684\u66f4\u65b0\u4e4b\u4e00\uff0c\u8ba9\u7528\u6237\u80fd\u76f4\u63a5\u5728\u6298\u7ebf\u56fe\u4e0a\u6dfb\u52a0\u5907\u6ce8\uff0c\u8bb0\u5f55\u91cd\u8981\u4e8b\u4ef6\uff08\u5982\u8425\u9500\u6d3b\u52a8\u4e0a\u7ebf\u3001\u7f51\u7ad9\u6539\u7248\u7b49\uff09\uff0c\u65b9\u4fbf\u56e2\u961f\u6210\u5458\u7406\u89e3\u6570\u636e\u6ce2\u52a8\u7684\u539f\u56e0\u3002<\/p>\n\n\n\n<h3>\u5982\u4f55\u4f7f\u7528\u6ce8\u89e3\u529f\u80fd\uff1f<\/h3>\n\n\n\n<p>1.\u5728Google Analytics\u5de6\u4fa7\u9009\u5355\u70b9\u51fb\u300cReports\u300d\u3002<\/p>\n\n\n\n<p>2.\u5f00\u542f\u4efb\u4e00\u5305\u542b\u6298\u7ebf\u56fe\u7684\u62a5\u544a\uff0c\u5728\u6570\u636e\u70b9\u4e0a\u53f3\u952e\u70b9\u51fb\uff0c\u9009\u62e9\u300cAdd annotation\u300d\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter\"><img src=\"\/\/china-cms.oss-accelerate.aliyuncs.com\/13c841f8356a7080\/Annotations.jpg?x-oss-process=image\/format,webp\/quality,q_100\" alt=\"\"\/ loading=\"lazy\"><\/figure>\n\n\n\n<p>3.\u586b\u5199\u6ce8\u89e3\u6807\u9898\uff0860\u5b57\u7b26\u5185\uff09\u3001\u63cf\u8ff0\uff08150\u5b57\u7b26\u5185\uff09\uff0c\u5e76\u9009\u62e9\u65e5\u671f\u6216\u65e5\u671f\u8303\u56f4\u3002<\/p>\n\n\n\n<p>4.\u70b9\u51fb\u300cCreate annotation\u300d\u5b8c\u6210\u8bbe\u5b9a\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter\"><img src=\"\/\/china-cms.oss-accelerate.aliyuncs.com\/1be1c996e7424bde\/Create-annotation.jpg?x-oss-process=image\/format,webp\/quality,q_100\" alt=\"\"\/ loading=\"lazy\"><\/figure>\n\n\n\n<p>5.\u5728\u56fe\u8868\u4e2d\u4f1a\u663e\u793a\u6ce8\u89e3\uff0c\u5e2e\u52a9\u56e2\u961f\u5feb\u901f\u638c\u63e1\u6570\u636e\u53d8\u5316\u7684\u80cc\u666f\u8d44\u6599\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter\"><img src=\"\/\/china-cms.oss-accelerate.aliyuncs.com\/23200fea09995968\/Annotation-saved.jpg?x-oss-process=image\/format,webp\/quality,q_100\" alt=\"\"\/ loading=\"lazy\"><\/figure>\n\n\n\n<h3>Google Analytics 2025\u65b0\u529f\u80fd\uff1a2. \u62a5\u544a\u8868\u683c\u65b0\u589e\u767e\u5206\u6bd4\u6570\u503c<\/h3>\n\n\n\n<p>\u57283\u670812\u65e5\u7684\u66f4\u65b0\u8fc7\u540e\uff0cGoogle Analytics\u300c\u62a5\u544aReports\u300d\u548c\u300c\u5e7f\u544aAds\u300d\u7684\u8be6\u7ec6\u8868\u683c\u65b0\u589e\u767e\u5206\u6bd4\u6570\u503c\uff0c\u534f\u52a9\u5feb\u901f\u8bc4\u4f30\u5404\u9879\u6570\u636e\u5360\u6bd4\uff0c\u9002\u5408\u5206\u6790\u6d41\u91cf\u6765\u6e90\u3001\u5e7f\u544a\u6210\u6548\u3002<\/p>\n\n\n\n<h3>Google Analytics 2025\u65b0\u529f\u80fd\uff1a3. \u7b80\u5316\u6c47\u5165\u8d39\u7528\u8d44\u6599\u6d41\u7a0b<\/h3>\n\n\n\n<p>\u57282025\u5e742\u6708\u7684\u66f4\u65b0\uff0cGoogle\u7b80\u5316\u4e86<a href=\"https:\/\/support.google.com\/analytics\/answer\/10071305\">\u6c47\u5165\u8d39\u7528\u8d44\u6599<\/a>\uff08Cost Data Import\uff09\u7684\u6d41\u7a0b\uff0c\u73b0\u5728\u53ea\u9700\u63d0\u4f9b\uff1a<\/p>\n\n\n\n<p>\u25cf\u300c\u6765\u6e90\uff08source\uff09\u300d<\/p>\n\n\n\n<p>\u25cf\u300c\u5a92\u4ecb\uff08medium\uff09\u300d<\/p>\n\n\n\n<p>\u25cf\u300c\u65e5\u671f\uff08date\uff09\u300d<\/p>\n\n\n\n<p>\u4e09\u4e2a\u5fc5\u8981\u680f\u4f4d\uff0c\u5373\u53ef\u5b8c\u6210\u6570\u636e\u5bfc\u5165\uff0c\u65e0\u9700\u518d\u5f3a\u5236\u586b\u5199\u300ccampaign_name\u300d\u6216\u300ccampaign_id\u300d\u3002<\/p>\n\n\n\n<p>\u900f\u8fc7\u300c\u8d39\u7528\u8d44\u6599\u6c47\u5165\u300d\u529f\u80fd\uff0c\u7528\u6237\u53ef\u4ee5\u5206\u6790\u6295\u8d44\u62a5\u916c\u7387\uff0c\u5e76\u6bd4\u8f83\u6240\u6709\u5728\u7ebf\u5e7f\u544a\u548c\u8425\u9500\u6295\u8d44\u7684\u5e7f\u544a\u6d3b\u52a8\u6210\u6548\u3002Google\u5efa\u8bae\uff0c\u5982\u679c\u53ef\u884c\uff0c\u5f3a\u70c8\u5efa\u8bae\u5bfc\u5165\u300ccampaign_name\u300d\u548c\u300ccampaign_id\u300d\uff0c\u56e0\u4e3a\u8fd9\u6837\u53ef\u4ee5\u63d0\u4f9b\u66f4\u7ec6\u81f4\u7684\u62a5\u544a\u3002<\/p>\n\n\n\n<h3>Google Analytics 2025 \u65b0\u529f\u80fd\uff1a4. \u5728 Google Analytics \u8d44\u6e90\u4e2d\u590d\u5236\u62a5\u8868\u548c\u63a2\u7d22<\/h3>\n\n\n\n<p>Google\u57281\u670821\u65e5\u65b0\u589e\u300c\u62a5\u8868\u300d\u548c\u300c\u63a2\u7d22\u300d\u590d\u5236\u5230\u53e6\u4e00\u4e2aGA4\u7684<a href=\"https:\/\/support.google.com\/analytics\/answer\/15401228\">\u65b0\u529f\u80fd<\/a>\u3002\u4f7f\u7528\u8005\u53ef\u4ee5\u5c06\u4ee5\u4e0b\u7c7b\u578b\u7684\u62a5\u8868\u548c\u63a2\u7d22\u590d\u5236\u5230\u8d44\u6e90\u3001\u5b50\u8d44\u6e90\u548c\u7efc\u89c8\u8d44\u6e90\uff1a<\/p>\n\n\n\n<p>\u25cf\u81ea\u8ba2\u8be6\u7ec6\u62a5\u8868\uff0c\u5305\u62ec\u81ea\u8ba2\u8be6\u7ec6\u62a5\u8868\u4e2d\u7684\u6240\u6709\u6458\u8981\u4fe1\u606f\u5361<\/p>\n\n\n\n<p>\u25cf\u79c1\u4eba\u6216\u5171\u4eab\u81ea\u8ba2\u63a2\u7d22\uff0c\u5305\u62ec\u81ea\u8ba2\u63a2\u7d22\u4e2d\u7684\u6240\u6709\u5206\u9875<\/p>\n\n\n\n<p>\u60f3\u4f7f\u7528\u8fd9\u9879\u529f\u80fd\uff0c\u4f60\u5fc5\u987b\u5728GA4\u5f53\u4e2d\u7b26\u5408\u4ee5\u4e0b\u7684\u6743\u9650\uff1a<\/p>\n\n\n\n<p>\u25cf\u5728\u4e24\u4e2a\u8d44\u6e90\u4e2d\u7686\u5177\u5907\u300c\u7f16\u8f91\u8005\u300d(\u6216\u66f4\u9ad8\u5c42\u7ea7) \u89d2\u8272\uff0c\u624d\u80fd\u590d\u5236\u81ea\u8ba2\u8be6\u7ec6\u62a5\u8868<\/p>\n\n\n\n<p>\u25cf\u5728\u4e24\u4e2a\u8d44\u6e90\u4e2d\u90fd\u5177\u5907\u300c\u68c0\u89c6\u8005\u300d(\u6216\u66f4\u9ad8\u5c42\u7ea7) \u89d2\u8272\uff0c\u624d\u80fd\u590d\u5236\u63a2\u7d22<\/p>\n\n\n\n<h3>\u64cd\u4f5c\u6b65\u9aa4<\/h3>\n\n\n\n<p>1.\u70b9\u51fb\u300c\u22ee\u300d&gt;\u300c\u590d\u5236\u81f3\u5176\u4ed6\u8d44\u6e90\u300d\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter\"><img src=\"\/\/china-cms.oss-accelerate.aliyuncs.com\/5274ff55df0200ab\/Copy-across-properties.jpg?x-oss-process=image\/format,webp\/quality,q_100\" alt=\"\"\/ loading=\"lazy\"><\/figure>\n\n\n\n<p>2.\u9009\u62e9\u76ee\u6807\uff0c\u70b9\u51fb\u300c\u590d\u5236\u5230\u8d44\u6e90\u300d\uff0c\u5b8c\u6210\u590d\u5236\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter\"><img src=\"\/\/china-cms.oss-accelerate.aliyuncs.com\/ebbd5e11ff29885f\/Copy-to-property.jpg?x-oss-process=image\/format,webp\/quality,q_100\" alt=\"\"\/ loading=\"lazy\"><\/figure>\n\n\n\n<h3>Google Analytics 2025 \u65b0\u529f\u80fd\uff1a5. \u540c\u610f\u58f0\u660e\u8bbe\u5b9a\u4e2d\u5fc3<\/h3>\n\n\n\n<p>\u4e3a\u4e86\u7b26\u5408\u5404\u5730\u533a\u7684\u79c1\u9690\u6761\u4f8b\uff0c\u81ea2024\u5e743\u6708\u8d77\uff0cGoogle\u8981\u6c42\u5728\u6b27\u76df\u5730\u533a\u4f7f\u7528Google Ads\u65f6\uff0c\u987b\u8981\u4f20\u9001\u76f8\u5173\u7684\u540c\u610f\u58f0\u660e\u53c2\u6570\u7ed9Google\u3002\u5373\u662f\u6307\u5982\u679c Analytics \u8d44\u6e90\u8fde\u7ed3\u7684 Google \u670d\u52a1\u9700\u8981\u5f97\u5230\u4f7f\u7528\u8005\u540c\u610f\u624d\u80fd\u5171\u4eab\u8d44\u6599\u3002<\/p>\n\n\n\n<p>Google \u8868\u793a\uff0c\u7cfb\u7edf\u4f1a\u900f\u8fc7\uff1a<\/p>\n\n\n\n<p>\u25cfad_user_data \u540c\u610f\u58f0\u660e\u6a21\u5f0f\u53c2\u6570\uff0c\u5411 Analytics \u4f20\u9001\u5e7f\u544a\u8bc4\u4f30\u540c\u610f\u58f0\u660e<\/p>\n\n\n\n<p>\u25cf\u5e7f\u544a\u4e2a\u4eba\u5316\u540c\u610f\u58f0\u660e\u5219\u662f\u900f\u8fc7 ad_personalization \u540c\u610f\u58f0\u660e\u6a21\u5f0f\u53c2\u6570\u4f20\u9001<\/p>\n\n\n\n<p>\u9488\u5bf9\u8fd9\u4e2a\u63aa\u65bd\uff0cGoogle\u57281\u670813\u65e5\u65b0\u589e\u300c\u540c\u610f\u58f0\u660e\u8bbe\u5b9a\u4e2d\u5fc3\u300d\uff0c\u610f\u5473\u7740\u516c\u53f8\u53ef\u4ee5\u96c6\u4e2d\u5904\u7406\u76f8\u5173\u8d44\u6599\u3002\u5728\u300c\u4e2d\u5fc3\u300d\u5185\u53ef\u4ee5\u67e5\u770b\u8d44\u6e90\u4e32\u6d41\u4e2d\u540c\u610f\u4fe1\u53f7\u7684\u6536\u96c6\u72b6\u6001\u3002\u5982\u679c\u4e1a\u52a1\u4e0e\u76f8\u5173\u5730\u533a\u6709\u5173\u7684\u8bdd\u5c31\u8981\u7559\u610f\u3002<\/p>\n\n\n\n<h3>\u8054\u7edcYouFind<\/h3>\n\n\n\n<p>YouFind\u5347\u534e\u5728\u7ebf\u7684\u987e\u95ee\u670d\u52a1\u7531\u4e09\u4e2a\u91cd\u8981\u6b65\u9aa4\u7ec4\u6210\uff0c\u300c\u5065\u5eb7\u68c0\u67e5\u300d\uff0c\u300c\u6210\u529f\u5bfc\u5f15\u300d\u548c\u300c\u5b9e\u73b0\u76ee\u6807\u300d\u3002\u900f\u8fc7\u5168\u9762\u5ba1\u89c6\u6570\u636e\u3001\u5206\u6790\u3001\u8ba2\u9020\u4e2a\u4eba\u5316\u6570\u7801\u8425\u9500\u589e\u957f\u8ba1\u5212\u3001\u5e76\u4e0e\u60a8\u7d27\u5bc6\u5408\u4f5c\uff0c\u843d\u5b9e\u6267\u884c\u8ba1\u5212\u5e76\u6301\u7eed\u8ffd\u8e2a\uff0c\u518d\u6309\u9700\u8981\u8c03\u6574\u3002<\/p>\n\n\n\n<p>\u60f3\u4e86\u89e3\u66f4\u591a\u6570\u7801\u8425\u9500\u7684\u8d44\u6599\uff1f\u6b22\u8fce\u968f\u65f6\u8054\u7edc\u6211\u4eec\uff0c\u83b7\u5f97\u514d\u8d39\u7684\u54a8\u8be2\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u622a\u81f33\u6708\uff0cGoogle Analytics 2025\u5e74\u53d1\u5e03\u4e865\u9879\u66f4\u65b0\uff0c\u4ee4\u6570\u636e\u66f4\u5168\u9762\u3002\u4ee5\u4e0b\u5c06\u4f1a\u8bb2\u89e3\u8fd9\u4e9b\u65b0\u529f\u80fd\uff0c\u5e76 &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"\" href=\"https:\/\/www.youfind.hk\/cn\/blog\/how-to-use-google-analytics.html\"> <span class=\"screen-reader-text\">\u6574\u5408Google Analytics 2025\u4e94\u5927\u66f4\u65b0\uff1a\u5b66\u8bc6\u6570\u636e\u5206\u6790\u4e00\u7bc7\u6587\u5c31\u591f\uff01<\/span> \u67e5\u770b\u5168\u6587 &raquo;<\/a><\/p>\n","protected":false},"author":1,"featured_media":6391,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"default","ast-global-header-display":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":""},"categories":[407,112],"tags":[1826,1827,1829,1828],"_links":{"self":[{"href":"https:\/\/www.youfind.hk\/cn\/wp-json\/wp\/v2\/posts\/6390"}],"collection":[{"href":"https:\/\/www.youfind.hk\/cn\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.youfind.hk\/cn\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.youfind.hk\/cn\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.youfind.hk\/cn\/wp-json\/wp\/v2\/comments?post=6390"}],"version-history":[{"count":1,"href":"https:\/\/www.youfind.hk\/cn\/wp-json\/wp\/v2\/posts\/6390\/revisions"}],"predecessor-version":[{"id":6392,"href":"https:\/\/www.youfind.hk\/cn\/wp-json\/wp\/v2\/posts\/6390\/revisions\/6392"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.youfind.hk\/cn\/wp-json\/wp\/v2\/media\/6391"}],"wp:attachment":[{"href":"https:\/\/www.youfind.hk\/cn\/wp-json\/wp\/v2\/media?parent=6390"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.youfind.hk\/cn\/wp-json\/wp\/v2\/categories?post=6390"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.youfind.hk\/cn\/wp-json\/wp\/v2\/tags?post=6390"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}