Performance-driven
Search Marketing (SEO & SEM)

Capture your target audience with Search Engine Optimization and Marketing (SEO & SEM). From website technical audit, revamp, to keyword placement and content strategies, improve your website visibility, traffic, and conversion.

Performance and ROI driven SEO solutions focus on improving websites’ ability of being crawled, indexed, and ranked by search engines, to improve a website’s traffic for the long term.

Branding focused SEO solutions optimize content pages, forums, blogs, and articles to enhance brand position and awareness. Our online reputation management service can help you take charge of your online reputation by monitoring, managing, and controlling online reviews.

SEO SEO x SEM Integration Search Reputation ZMOT UMOT Video SEO

SEO

SEO is the optimization of search engine results that enhances the visibility of websites using both technical and content strategies. We are pioneers in search marketing since 2005 and have expertise working with key search engines such as Google, Yahoo and Bing. We’ve successfully helped many businesses of all sizes to achieve sales and branding objectives with our cost-effective SEO solutions.

SEO x SEM Integration

Search Reputation

ZMOT

Zero Moment of Truth (ZMOT)

Zero Moment of Truth refers to the moment in the buying process when the consumer researches a product prior to purchase. Contents that consumers see at this stage of the buying cycle can be from search engines, as well as from various other sources such as product and service providers, event organizers, video sharing sites, forums, and blogs. Optimizing ZMOT content will increase positive content visibility at this early customer buying stage and help to ‘make a good first impression’ in front of your customers.

UMOT

Ultimate Moment of Truth (UMOT)

The Ultimate Moment of Truth (UMOT) refers to the instant when a customer creates content based on an experience with your product or service and publishes it online for others to read. This, in turn, becomes the Zero Moment of Truth (ZMOT) for another person. These user generated UMOT contents are largely hosted on third party platforms. Our UMOT optimization service supports our clients’ branding objectives by systematically manages the prominence of positive user generated content through content creation and ranking adjustments.