Stay updated with our latest gifts, offers and news:

13336

Four advantages of Google network promotion It is no longer a problem to do a good job of these brands going overseas

Four advantages of Google network promotion It is no longer a problem to do a good job of these brands going overseas

Under today’s Internet trend, foreign customers generally use the search engine Google to find information, and people are also accustomed to looking for the information they need through the search engine. When your peers are doing Google network promotion, if you haven’t started yet, it means that your peers have surpassed you on the Google channel.

Therefore, what foreign trade enterprises need to do is to strive to display their enterprises and products on the Internet, so that more potential customers can see and find. In this era of the Internet, enterprises seem so small, and now “the fragrance of wine is also afraid of deep alleys”, not to promote is like a car behind closed doors, no matter how good the product, no matter how advanced the technology is still no one cares. Nowadays, Google has become an important choice for more and more export companies to promote overseas, and there are so many platforms for overseas promotion, why is Google network promotion favored?

Advantage 1:Huge traffic and wide display

谷歌網絡推廣

Google is currently the world’s largest search engine, including users covering the world, can effectively promote products, and obtain high returns. Google has more than 200 high-quality advertising platforms around the world and more than 1 million partners, and advertising can be accurately displayed in various countries and regions, helping you develop a large number of overseas users and tap potential customers.

Google Inventory:

Google Adwords

Google AdWords Ads, also known as Google AdWords promotion, can search for advertisements directly through the Google search engine to find relevant keywords, directly expose your products, and obtain high conversion results.

YouTube Ads

YouTube is Google’s UGC video website, and it is currently the world’s largest UGC video website, which is very popular with the majority of users.

Gmail ads

Gmail is Google’s email product, Gmail ads can be displayed directly to users through the top of the email inbox, interactive ads that include images, videos or embedded forms in the ad to connect with potential customers in a personalized format.

Google shopping ads

Google shopping is Google’s Shopping Ads that help promote your products by giving users access to detailed product information before they click on your ad. Shopping ads show people information such as a photo, name, price, and store name of your product.

Google Mobile Ads

Google Mobile Ads are AdWords ads that appear on mobile devices (phones and tablets) on web pages and apps, including call-only ads and app promotion ads, that are shown directly to users on their smart devices for more effective ad performance.

Google admob ads

Admob is Google’s mobile app product, a world-renowned app advertising platform, with a large number of high-quality users around the world.

Google Brand Ads

Google brand advertising is Google’s advertising promotion for brand products, which can improve users’ awareness of the brand, enhance the interaction between users and your brand, and make your brand receive higher exposure.

                                                                                                  Advantage 2:Accurate customers and good conversion

谷歌網絡推廣優勢 客戶精准

Whether it’s SEO website optimization or SEM advertising, the end result is to bring good conversions. Google’s biggest advantage is that it has a huge amount of user data, hobbies, shopping habits, and more. Then, according to the customer’s browsing habits, show the page they “want” to see, especially SEM advertising, accurate crowd exposure, a large number of crowd coverage and other advantages can bring high-quality conversion results. Don’t waste expressions on the crowd outside of the customer.

Advantage 3:Timely adjustment to save costs

谷歌網絡推廣節約成本

The people who see the ad are the people who need to make a purchase. The cost of advertising on Google can be completely determined by yourself, and the cost per click can be calculated according to the conversion rate of 1,000 clicks and the profit of the product, and finally the efficient conversion effect can be obtained with a lower advertising cost. Pay only for clicks and use data to track ROI.

Google SEO optimization is relatively cheap, and there is generally no need to invest in other expenses except for paying for the relevant personnel. And if you do B-end products, you can find that the products of many platforms will appear on the Google search engine, which is the entry of traffic, and the traffic coverage can be wider. Therefore, Google SEO website optimization promotion has a very big advantage.

Advantage 4:Multilingual and minor language coverage

Google supports up to 103 mainstream languages around the world, basically covering the world’s mainstream foreign trade regions.

According to statistics, 50% of users who use search engines purchase in English, and 50% of customers are accustomed to finding products in their native language. Not all buyers are proficient in English. This also shows that if you do Google promotion, the small language website will reach those customers who only purchase in their native language. This is an essential step to do Google promotion.

For foreign trade, the customers facing the global market are basically the global market, and the English website can be globalized, but the small language website can be localized.

Small language websites are more friendly, and when buyers see that the website language is their native language, it is easier to have a sense of trust. Websites in small languages are more likely to be included in the small language version of Google and have a chance to rank highly.

The multilingual website helps foreign trade enterprises to face a large number of Internet users in non-English speaking countries, show the international demeanor of the enterprise, and gain more trust from foreign customers.

(Reprint statement: Part of the content of this article is reprinted from the official account “Google Forum: SemSeoSns”, written by Brenda.) If we cite articles, pictures, opinions, and data without indicating the author or source, please contact us with the copyright holder, and we will add the relevant author and source, thank you for your hard work. )

As a professional overseas promotion expert, Youyihua has decades of experience in digital marketing, and tailors marketing plans for you to go overseas, online marketing, social media operations and other marketing solutions.

Hot Post

The era of barrier-free clothing, food, housing and transportation without cash when you go out may have come!

After nearly a year in the making, the Hong Kong Monetary Authority (HKMA) finally approved the first batch of five...

Read More...

Advantages of online marketing

Network marketing is a new type of marketing method based on the Internet, using digital information and the exchange of...

Read More...

The core content of network promotion

There are many ways to promote network promotion, among which free website promotion is some discussion forums, SNS, exchange links,...

Read More...

Lastest Post

[2025 SEO Optimization Strategy] Best SEO Companies Branding Content and Search Engine Optimization Strategies

Is SEO Still Effective in 2025? In the rapidly evolving digital marketing landscape, search engine optimization (SEO) remains one of…

Read More...

How to get organic traffic on website? 15 Effective Tips for Growing Your Website’s Organic Traffic in 2025

What is Website Organic Traffic? Organic traffic refers to visitors who come to your website through natural search results after…

Read More...

website and seo services Summary for 2025

In this digital age, a company’s online presence has become the core battlefield for brand presentation and product promotion. As…

Read More...

[Google’s Latest Update] August 2024 Google Core Algorithm Update

In the world of website management, traffic fluctuations are a common phenomenon. However, recently, many website owners may have noticed…

Read More...

Stop doing Social Media Marketing Wrong in 2024

Today, social media has become an indispensable tool for businesses of all sizes. But many businesses are making mistakes on…

Read More...

Related Post

您仍只在FB、IG搞Campaign嗎?四大2021社交媒體營銷新趨勢

社交媒體營銷一直是各大小品牌的重要營銷戰場。隨著社交平台巨頭陸續推出「商店」和「商品標注」等功能,社交媒體已不再只是落廣告、搞Campaign抄起品牌熱度的平台。 YouFind精心總結了四大2021年社交媒體趨勢,助您在競爭越演激烈的社交媒體戰場中脫穎而出! (1)直播購物 (Live-streaming) 持續一年的疫情讓大衆已經習慣在家購物。今時今日消費者期望於網上能與品牌直接互動和獲取所需的產品資訊。直播購物補足了以往網購所缺乏的人與人之間的互動,亦讓顧客足不出戶也能親眼看見實物,大大增加了購買意欲。 (2)社交媒體商貿 (Social Commerce) 購物功能推出後,大品牌和小網店都爭相開設他們的社交媒體商店,在可見的將來社交媒體商店很可能會成爲他們主要的生意來源。Instagram除了設置「商品標注」、「商品分類」等方便商戶傳達品牌訊息和整理商品的功能外,「結賬」功能更讓用戶不用離開APP便能完成付費流程,讓整個購物經驗流暢無阻。 (3)社媒聆聽 (Social Listening) 社交媒體作爲消費者發表用家意見的渠道是一個龐大的數據寶庫,讓品牌能根據大衆的品牌印象適時作出回應及加强正面形象。隨著市面上數據分析工具的發展愈趨成熟,社媒聆聽更是來年的關鍵營銷策略。 (4)素人宣傳 (Micro-Influencer Marketing) 素人的Followers人數雖然不及知名KOL,但與他們忠實粉絲的互動更深入,找他們介紹您的產品不會有太hard sell的感覺。有研究更發現,有1000位Followers的素人的觀衆互動率比有100,000 Followers的KOL高出85%!而且他們大多是某特定產品種類的專家,能更有效助您品牌建立專業的形象。 YouFind品牌追蹤報告...

Read More...

#TGIF! Marketer: This weekend’s must-watch Netflix’s Emily In Paris teaches you undefeated socal media marketing

As a marketer, you may still have to work even if it’s a holiday. If you want to chill in...

Read More...

Briefly describe the importance of network analysis

Having professional Internet analysis software is just a lack of understanding of the various situations where the Internet is abnormal....

Read More...

How does the latest cloud technology support innovative technologies?

As mentioned above, I attended Google’s cloud conference in London to learn more about its groundbreaking cloud technology developments. In...

Read More...
privacy

We use cookies on this website to provide a better user experience. By continuing to browse the website, you are giving your consent to receive cookies on this site. For more details please read our Privacy Policy