There are always webmasters who complain that “the visitor’s stay time is too short and the bounce rate is too high”, which is a headache. Too high a bounce rate directly affects the conversion rate, while a low conversion rate directly leads to too few orders and little profit. Therefore, if you want to retain customers, you must first find the factors that make visitors stay on the website. The common factors to win the goodwill of visitors are fast opening speed, clear and beautiful pages, clear columns, etc., in the final analysis, it is the customer experience of the website, and if you improve it, your website marketing will be half the success.
When it comes to website customer experience, I have to mention that website page optimization has always been the goal of continuous exploration by webmasters, and most of the websites on the market are presented in a flat way, which looks more beautiful and clear. The idea of trying to “pile up pictures” to create an effect is stupid. On the one hand, too many pictures will affect the opening speed of the website, and on the other hand, it will cause a visual impact on the visitor and give people a dazzling feeling.
When visitors enter the website, they can quickly find what they are looking for, which will greatly increase the conversion rate. Therefore, the website column should not be too cumbersome, but simple and clear, so that the first visitor can not be confused, so that the second visitor does not get lost. Of course, there may be some platform stations that involve more business and more complex classifications, so it is recommended to try to be as simple as possible when optimizing the site.
