Are you ready for the upcoming migration from Google Analytics 3 (GA3) to Google Analytics 4 (GA4). The Google Analytics 3 (GA3) tag is expected to be phased out, and to continue to track your website analytics data, you will soon need to migrate from GA3 to GA4. This transition is more than a simple upgrade; …
SEO學術專區
Are you ready for the upcoming migration from Google Analytics 3 (GA3) to Google Analytics 4 (GA4). The Google Analytics 3 (GA3) tag is expected to be phased out, and to continue to track your website analytics data, you will soon need to migrate from GA3 to GA4. This transition is more than a simple upgrade; …
Today, cosmetics brands just like use a combination of digital marketing techniques to ensure their campaigns maximize their reach, continuously increase brand awareness, and mobilize mobile and social consumers. Here are a few tips on how you can increase your revenue with a smart combination of search and social media marketing: SEO leads to more …
Integrate your search and social media marketing to increase sales Read More »
ZMOT, or Zero Moment of Truth, is a term coined by Google to describe the crucial moment when a consumer researches a product or service online before making a purchase decision. This moment occurs before the traditional First Moment of Truth (FMOT), which is when a consumer encounters a product in-store. In the digital age, …
Understanding ZMOT: The Zero Moment of Truth in Consumer Decision Making Read More »
Share the latest news about Search Engine Optimization (SEO), SEM and Social Media marketing. As you know, these are all important channels for businesses to reach their target audience and grow their online presence. I do have more details on these trends. I’d be happy to discuss this further with you if you have any …
When optimizing your website for Google SEO rankings, you need to consider several factors and follow Google’s best practices and standards. Keeping up with the latest SEO trends and techniques on a regular basis is essential to developing an SEO strategy that meets your website’s needs and goals. There are several key factors that play …
Summary of the Top 12 Factors for Google SEO Ranking Optimization Read More »
The rapid development of the Internet has greatly changed people’s Internet search habits. We don’t search for a keyword directly and go to a merchant’s official website to learn about or buy a product like before. When we want to learn about a brand or buy a product, we first search for its brand reputation …
Content duplication is a problem that many websites face. When we find duplicate content on our website, should we use a 301 or a Canonical? 1. What is Canonical Tag? Canonical Tag is a URL that tells the search engine when there is a page with duplicate content on the website that it wants to …
When does a website use a canonical tag and a 301 redirect? Read More »
Search Engine Optimization (SEO) includes both on-page and off-page optimization, which is optimized to make a website conform to the rules of search engines, be recognized, and rank naturally. Both of these optimizations are the focus of SEO. The following will explain the T&D (Title and Description), Keywords, and website updates of internal site optimization. …
Google SEO has a knack for making the number one version out of reach Read More »
Social media does not directly affect a website’s ranking in search engines, but it has a positive impact on SEO. The two complement each other, so we shouldn’t compare which works better separately. The Social media platform itself is recognized by Google, so when we search for a brand on Google, Google prioritizes the brand’s …
There is so much social media, why do I need to do website SEO? Read More »
How did search engines develop? First of all, of course, there must be useful users. They search for answers to their questions online and use search engines to gather information. A search engine is like a think tank where you can find any knowledge. But where does this information come from? Not Google, of course, …
The main factors that affect the SEO of a website Many people think that the selling point of SEO is ranking, and there is nothing wrong with that, but they pay too much attention to the results and ignore the process. From a literal point of view, everyone can understand that Search Engine Optimization emphasizes optimization, but …
What is SEO optimization? Knowing about Google can make more people find you! Read More »