SEOers should be very clear that content optimization is a very important part of the whole SEO process, and in the process of Google SEO optimization and promotion, content optimization can not only create authoritative content and credible reputation for the brand, but also get better rankings! In previous cases, Youyihua’s customers have even doubled their traffic through content marketing.

Doing a good job in content optimization can be roughly divided into two aspects, one is content optimization, and the other is to optimize content feedback!

So how to do a good job of content optimization?

You can create high-quality content around your own products or services, and you can also create high-quality content around the field where the products and services are located, and attract users to click and read through high-quality content! In the process of Google SEO optimization and promotion, high-quality content has a chance to appear in Google featured snippets. The content of the website is updated regularly every day, and the search engine will also give it a good ranking.

How to do a good job of content feedback optimization?

The first thing we need to do is to add a leading phrase at the end of the article on the website to encourage users to browse and comment more about your website content, and when users successfully leave their ideas on your site, then it is more than half successful, and the leading phrase can be written like this! “Every suggestion you have is important to us, what ideas and insights do you have on the topic of this article, please leave us a comment in the comment area”

Secondly, through the guiding language, so that users will tell us their thoughts in the form of comments, and then we will make targeted improvements in the content and update it to the website, so that users know their opinions, we are considering and improving, so that we can maintain a virtuous circle with users!

Finally, adding a social media share button at the bottom of the article makes it easy for users to share the article they follow to social media platforms, which can greatly increase the click-through rate and views of the article.

Google will also rank better for articles that feel like you’re interacting with users more! Of course, we don’t mean that users will adopt suggestions as soon as they make them, we need to count the suggestions of users on the website once a quarter, and select the most points proposed by users for improvement! If you’re lucky, being selected by Google Snippets can double the click-through rate of your page, which can boost your site’s ranking as a whole.

It has been proved in practice that the content feedback optimization of this Google SEO optimization promotion strategy is very effective, and it is more cumbersome to support the analysis of comments, of course, you must insist on doing so consistently, I believe that your website click-through rate and page views will change qualitatively.