Make good use of the “Search” tool to attract potential customers
Hong Kong has one of the highest internet penetration rates in the world, and people’s consumption patterns have shifted from going to physical stores to online mail ordering. There has also been a change in the way consumers obtain product information, from the initial mass media such as television, newspapers and magazines, to the online yellow pages, and then to the use of Google to find the latest products to try out the lag. However, in fact, everything is the same, and the essence of consumption is to obtain product information through “search” before deciding whether to buy or not….
An unintentional remark of the “post-00s” has brought a major warning to the transformation of social media outlets
Do you remember a street interview about the “post-00s” that went viral on Facebook in the early years? One of the questions received enthusiastic attention and discussion in the online media: “At what age do you think people use Facebook?” The childish student replied with a smile, “My parents only use it.” Some students even casually replied, “It’s only used by old people.” Although this interview is not a huge data analysis and is just an ordinary interview, online marketing-focused companies should pay more attention to the increasing comparison between young users’ use of Facebook and other media, as it…
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