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To prevent a PR disaster, it is necessary to use an all-round alarm – Social Listening

The Mannings printing incident at the beginning of 2018 caused a public relations disaster, which I believe is still fresh in everyone’s memory. Facebook’s mishandling of the printing incident due to Mannings’ jurisdiction, coupled with the media’s fuel, detonated a huge brand crisis, and it was not until the CEO of Mannings issued an apology statement that it came to an end. However, the long-publicized “Mannings Cat” has become a catchy “Dead Cat” by netizens, and the good image that has been built up in the past has been ruined. After that, the corporate brand is all soldiers, everyone is…

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An unintentional remark of the “post-00s” has brought a major warning to the transformation of social media outlets

Do you remember a street interview about the “post-00s” that went viral on Facebook in the early years? One of the questions received enthusiastic attention and discussion in the online media: “At what age do you think people use Facebook?” The childish student replied with a smile, “My parents only use it.” Some students even casually replied, “It’s only used by old people.” Although this interview is not a huge data analysis and is just an ordinary interview, online marketing-focused companies should pay more attention to the increasing comparison between young users’ use of Facebook and other media, as it…

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Compared with WordPress website building, enterprises can choose the appropriate website building mode according to their own needs

As a company focusing on providing search engine optimization services, including SaaS website building, foreign trade promotion and SEO promotion services. The various services provided by Youyihua are designed to provide customers with a professional and high-quality service experience, so as to help customers achieve their business goals and enhance their market competitiveness. Here’s more information about these services. SEO service 1: foreign trade promotion Foreign trade promotion mainly refers to helping customers to explore overseas markets, through the positioning and planning of customer products, combined with professional foreign trade promotion technology, to assist customers in establishing brands and sales…

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How do you make Google understand the structure of a website?

Let Google understand the structure of a website is one of the basic conditions of SEO, how to ensure that your website architecture design has a good logic and hierarchical relationship? When Google reads a page, we have to think about how to put it into other pages related to it to read more content, then you need to understand the important elements of a good website structure. Four key elements of a good website structure 1. Navigation bar The navigation bar is like a road, whether we want to build a highway or a small road or simply ignore it…

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What is the DR value of a domain name?

DR value (domain rating) is the score given by SEO tool ahrefs.com to the weight of a domain name, and the DR value of a domain name is based on 0-100 points to reflect the score value of a domain name, and the higher the score value, the higher the domain weight rating. Let’s take a look at what factors affect the DR value:1. The number ofbacklinks from different domain names is the same as that of 10 backlinks from B and 1 backlink, and the DR value is the same, without increasing or decreasing. 2. When the DR valueof the backlink…

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How does Google index a page?

Google Index Library Before you search on Google, Google reads, analyzes, and extracts what it understands from hundreds of billions of websites, and sorts it into indexes. How does Google extract key information from the web? First of all, Google will judge whether the article can best explain the searcher’s question, whether the article contains the results we want to see after the search, sometimes a question is not enough to explain our doubts, Google official engineer Matt Cutts said, Google will ask more than 200 questions to judge the value of a web page in an article. Like what:…

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