Xiaohongshu effect – 北川半兵衞烏龍茶 becomes a must-buy in Hong Kong
北川半兵衞烏龍茶has recently become the hottest topic in XIAOHONGSHU and is highly praised by a large number of mainland tourists as one of the “must-buy souvenirs in Hong Kong”. In XIAOHONGSHU, we found that many mainland tourists posted posts to share their 搶買烏龍茶 experiences while Hong Kong. These posts went viral, causing an incredible surge in sales of this product. The power of XIAOHONGSHU 小紅書 cannot be ignored. Chinese consumers often use XIAOHONGSHU to review beverage products, such as北川半兵衞烏龍茶. It is a life sharing app that has over 200 million+ monthly active users and plays a significant role in users’ purchasing…
Use 小紅書 to create a 搶買effect for your baby care brand
As China and Hong Kong reopened their borders, we are seeing a surge in visitors from the mainland to Hong Kong. These travelers will spend big. Retail sales in Hong Kong soared to a peak of 39.4% over the previous year, and baby care products are among the most sought-after products. Tourists from the mainland have amazing purchase power and the reopening of our boarders has unleashed this power. Using XIAOHONGSHU 小紅書 and engaging content, we’ve successfully helped some baby care clients establish themselves as ‘來香港必買’ brands. A perception of 供不應求 was established, resulting in a significant surge in revenue…
Boost your 3rd party Ecommerce sales through Listing Optimization
Want to boost sales on 3rd eCommerce platforms such as Watsons, Mannings Online Store, HKTVmall, and PARKnSHOP eShop by optimizing your store listings? Our pioneer 3rd Party eCommerce Listing Optimization solution helped clients to boost 3rd party eCommerce sales. This is achieved by optimizing the visibility of their product listings when consumers search for their own brand/products or their competitors’ brand/products. By leveraging advanced SEO techniques and data analytics, our solution ensures that your products are prominently displayed, attracting more potential buyers and increasing conversion rates. This comprehensive optimization not only enhances visibility but also improves the overall user experience,…
Switch To Google Analytics 4 (GA4) With Ease
Are you ready for the upcoming migration from Google Analytics 3 (GA3) to Google Analytics 4 (GA4). The Google Analytics 3 (GA3) tag is expected to be phased out, and to continue to track your website analytics data, you will soon need to migrate from GA3 to GA4. This transition is more than a simple upgrade; it’s a necessary shift to accommodate new data privacy practices and to utilize advanced analytics technology. GA4 is designed to handle the complexities of a data-driven, privacy-focused digital landscape, ensuring more comprehensive and adaptable analytics solutions for marketers. Understanding the Need for Transition As the…
Switch To Google Analytics 4 (GA4) With Ease
Are you ready for the upcoming migration from Google Analytics 3 (GA3) to Google Analytics 4 (GA4). The Google Analytics 3 (GA3) tag is expected to be phased out, and to continue to track your website analytics data, you will soon need to migrate from GA3 to GA4. This transition is more than a simple upgrade; it’s a necessary shift to accommodate new data privacy practices and to utilize advanced analytics technology. GA4 is designed to handle the complexities of a data-driven, privacy-focused digital landscape, ensuring more comprehensive and adaptable analytics solutions for marketers. Understanding the Need for Transition As the…
Understanding ZMOT: The Zero Moment of Truth in Consumer Decision Making
ZMOT, or Zero Moment of Truth, is a term coined by Google to describe the crucial moment when a consumer researches a product or service online before making a purchase decision. This moment occurs before the traditional First Moment of Truth (FMOT), which is when a consumer encounters a product in-store. In the digital age, consumers have access to a wealth of information at their fingertips, and they often turn to search engines, social media, and review sites to gather information and make informed decisions. As a result, businesses must optimize their online presence to ensure they appear in these…
[SEO and Digital Marketing Breakthrough] Analyzing the Latest Updates from Google and Meta to Help You Seize Market Opportunities!
Share the latest news about Search Engine Optimization (SEO), SEM and Social Media marketing. As you know, these are all important channels for businesses to reach their target audience and grow their online presence. I do have more details on these trends. I’d be happy to discuss this further with you if you have any questions, just let me know. Google is changing the way image thumbnail appears in search results. Previously, Google would show a video thumbnail in the search results even if the video was not the main content of the page. Not anymore, with Google’s latest update,…
Promote your airline brand to mainland passengers through Xiaohongshu, one of the three most popular apps
As China and Hong Kong reopen their borders, we are seeing a strong rebound in mainland tourist arrivals to Hong Kong, which is good news for the aviation business. Chinese travelers always use online research to choose the airline they want to fly. Xiaohongshu is a well-known social media (China’s version of Instagram) and a popular channel for airlines to promote their brands to mainland Chinese travelers. More than 200 million monthly active users mean Xiaohongshu plays an important role in users’ purchasing decisions. YouFind’s digital marketing services for the China market can help you connect with more than 930…
Summary of the Top 12 Factors for Google SEO Ranking Optimization
When optimizing your website for Google SEO rankings, you need to consider several factors and follow Google’s best practices and standards. Keeping up with the latest SEO trends and techniques on a regular basis is essential to developing an SEO strategy that meets your website’s needs and goals. There are several key factors that play an important role in Google SEO ranking optimization. We will list some of them here to help you. Here is a summary of the top 12 key factors for Google SEO ranking optimization: 1. Content quality and relevance In order to get higher rankings from…
